Task type · Research and checks

The part of the purchase you never see

Your checkout ends at the confirmation screen. The customer's purchase continues for another four days, mostly through emails you did not write and a carrier you do not control.

Post-purchase is the longest part of the customer experience and the least observed, because it happens across systems that belong to other companies and generates no analytics you own.

What to put in the public brief

Keep the store, any codes and the product private.

What to put in the private instructions

  1. Say exactly how to order

    Which product, which shipping option, which code. A worker choosing express when you meant standard has tested a different service.

  2. Ask them to screenshot every email as it arrives

    With timestamps. The gap between dispatch notice and tracking becoming live is a common and invisible failure.

  3. Ask about the tracking link specifically

    Whether it worked immediately, what it said, and whether it ever went stale. Stale tracking generates more support contacts than late delivery does.

  4. Ask for the parcel condition on arrival

    Photograph before opening. Damage, over-packaging and a soaked box are all things you are otherwise told about only by the customers annoyed enough to write in.

Proof worth requiring

Ask for

Screenshots of each email with timestamps, the tracking page at two points, a photograph of the parcel as delivered, and the delivery date against the promised one.

Do not ask for

A return. Returning goods purely to test the process consumes real handling cost, and if it is a competitor's shop you are imposing that cost on a business that did not agree to the experiment.

When this task type is the wrong tool

If you already know deliveries are late, this will confirm it expensively. Use it to find out where in the chain the days are going, which requires the timestamps rather than the outcome.

If the problem is before the confirmation screen, that is a checkout test and it costs a fraction of this.

Brief a delivery report

Set the reward and the countries you need. Workers reserve a spot before ordering; the store and any codes stay private until they do.

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